About Me

Surekha Aggarwal FCA

I specialise in financial decision‑making, helping people to make better quality decisions, consistently.

My approach combines financial expertise with an understanding of the psychological patterns that influence how we think, act, and decide.

Finance is complex, and so are our minds. Both shape the decisions we make, their outcomes and their impact. My work brings clarity and perspective, enabling alignment of these powerful aspects. The benefits often reach far beyond financial outcomes alone.

My Background

I am a Fellow of the Institute of Chartered Accountants in England & Wales. The common thread across the breadth and depth of my professional experience, has been clarity of thinking, and the ability to communicate financial matters in a relevant and down to earth way.

My corporate career began with Deloitte (one of the top four global accountancy and consulting firms), where over the course of twelve years, I had extensive experience in management consultancy and corporate finance, with both listed and private companies. I set up my own consultancy in 1995, since which time I’ve worked with varied clients and worn many hats – consultant, non-executive director, quasi- finance director, coach, mentor and advisor. These varied roles have given me a practical understanding of the financial challenges faced by entrepreneurs and business owners.

Over the past 30 years as a finance coach and consultant, I’ve guided many individuals through both personal and business financial choices.

A brief summary of my experience

  • Coaching individuals of varied backgrounds and wealth, on specific financial decisions or challenges
  • Seminars and workshops on
    • Financial Wellbeing
    • Pricing
    • The Nature of Money
  • Consultancy across a variety of 
    • industries and sectors (publishing, transport, retail, health, outplacement)
    • sizes of organisation (multinationals, owner-managed businesses, self-employed, startups)
    • types of organisation: commercial (eg. Hodder headline Publishing), social enterprise (eg Renaisi), public sector (eg Medical Research Council), campaigning (eg Greenpeace)
    • international (Australia, France, Romania, Russia, USA)
  • Training
    • lectured at Cranfield University’s Msc in Motorsports Engineering
  • Non-executive director
    • Renasi Ltd (2019 to present), Higher Nature Ltd (2000 to 2010), City Fringe Partnership (2008 to 2010), Institute for Optimum Nutrition (1997 – 1998).